tearsheets

‘Tearsheet’ originated in advertising; agencies provided their clients with a page cut (or torn) from a publication to prove to the client that the advertisement was published. Photographers adopted the term to describe instances of their images being used.

As many of my images are sold via stock agencies, I don’t always know where they are used, but I’m endlessly amused when I stumble into them, or when a client uses them on promotional material that ends up being distributed to my home. Herewith a random assortment: